I remember a line from Anne of Green Gables about imitation being the purest form of flattery … and it sprung to mind while viewing the contestants in Googleidol. Of course, what makes some of these stand out is the level of passion and intensity that is delivered in the performance of the clips. These gidols have embraced Seth Godin’s funnel.
Interestingly though, we are also happy to blog, vote and refer our friends to these type of things. Content may be king, but our creative interpretation of content is also generating a strong and resonant echo of the original. So while we love the authentic, we also love the authentic reproduction.
Now that is something to think about!
S.