Enter the Constellation Supernova Awards

I’m judging the 2016 Constellation SuperNova Awards again this year. It has been a while, but I am excited to see the innovation that is emerging from enterprises around the world. Every year the Constellation SuperNova Awards recognise individuals for their leadership in digital business. and the great thing is, you don’t have to be a North American business. Anyone can enter. Nominate yourself or someone you know before August 8, 2016. It’s a great way to promote your program while also learning from others in the same field. Learn more and apply here.

About the SuperNova Awards

The SuperNova Awards honour leaders that demonstrate excellence in the application and adoption of new and emerging technologies.

In its sixth year, the Constellation SuperNova Awards will recognize individuals who demonstrate leadership in nine categories:

  • Internet of Things – A network of smart objects enables smart services. (sensors, smart ‘things’, device to purchase, artificial intelligence)
  • Data to Decisions – Using data to make informed business decisions. (big data, predictive analytics)
  • Digital Marketing Transformation – Personalized, data-driven digital marketing
  • Future of Work: Social Business – The technologies enabling teams to work together efficiently. (enterprise social networks, collaboration, digital assistants)
  • Future of Work: Human Capital Management – Enabling your organization to utilize your workforce as an asset.  (talent management, benefits, HR core)
  • Matrix Commerce – Commerce responds to changing realities from the supply chain to the storefront. (digital retail, supply chain, payments, ‘ubiquitous-channel’ retail)
  • Next Generation Customer Experience – Customers in the digital age demand seamless service throughout all lifecycle stages and across all channels.  (crm, customer experience)
  • Safety and Privacy – Strategies to secure sensitive data (blockchain, digital identity, authentication)
  • Technology Optimization & Innovation – Innovative methods to balance innovation and IT budgets. (innovation in the cloud, ENSW cost savings, cloud ERP, efficient app production).

The SuperNova Awards are seeking leaders and teams who have innovatively applied disruptive technolgies to their business models as a means of adapting to the rapidly-changing digital business environment. If you have what it takes to compete in the SuperNova Awards submit your application today: https://www.constellationr.com/events/supernova/2016

ADMA-Telstra Young Marketer and Young Creative of the Year Finalists

adma-yc-ym There was a time where I wore a rather cynical hat when it came to awards. I’d look at the projects that won and the effort that would go into creating the award pitches and see holes, sub-standard work or missed opportunities. But with more experience on both client and agency sides, I am far more forgiving. And sometimes astounded or amazed at the work that does get done. After all, almost every piece of work that is seen in public has been pored over, compromised, championed and changed. It’s the rough and ready world of creative collaboration – and it’s harder than a dozen series of Mad Men would have you believe.

Which is why it’s important to celebrate the fact that great work is done and that there are scores of young marketers showing the leadership to make it happen.

Sponsored by Telstra, the finalists for the ADMA Young Creative of the Year are:

  • Tara Mckenty, Creative Director, Google APAC, for ‘Make your own luck’
  • Sal Cavallaro, Art Director, 303Lowe Sydney, for ‘An Eye into NY’
  • Brendan Graham, Copywriter and Strategist, Soap Creative, for ‘Under 30 invite’
  • Scott Nolan, Senior Art Director, Drifter, for ‘Flirt with your future’
  • Elliott White, Junior Copywriter, JWT, for ‘Launch brand you.’

And the finalists for the ADMA Young Marketer of the Year are:

  • Sue Kim, Product Marketing Specialist, Adobe
  • Richard Schmid, Advertising Manager, Dick Smith
  • Lucas Black-Dendle, Strategic Planner, Whybin\TBWA Group Sydney
  • Allister Hercus, Social Media Strategist, MEC
  • Penny Richardson, Head of Customer Marketing, Foxtel.

The overall winners will be announced on Thursday, 30 October at ADMA’s Australian Creativity and Effectiveness Awards (AC&E Awards) at The Star, Pyrmont. The winning creative campaign will be rolled out nationally as a call to entry for the 2015 ADMA Young Marketer and Young Creative competitions.