Changing the World, Bit by Bit

falling-in-autumn-cass1 Some months ago, when I began talking to Isadore Biffin about her plans, I was shocked. Here was an eighteen year old girl working on a major project for her final year of high school, and she had a mind to change the world.

Isadore’s idea was to raise funds for charity. Great, I thought. But it wasn’t just ANY charity. You see, a couple of years ago, Isadore had done her Year 10 work experience (senior school) in Ethiopia – working as an aid worker; and while there she learned of the plight of a large number of children who were being recruited into the military in nearby Congo. She was determined to do something about this. The plan was to raise funds to help rehabilitate these kids – to give them a chance to heal from the horrors of what they had seen and done.

During 2008, Isadore began with some fundraising – she gave speeches at local community organisations and schools, she made cakes and so on. But she had a bigger idea bubbling away – what about a concert – like Live8 but smaller? That meant a whole lot more planning and effort … it meant funding, organising bands and speakers, finding a venue (and convincing them to support it); and it meant getting people along to a concert.

Over the last few months, I have been mentoring Isadore … helping her with a marketing plan and advice on how to execute it. We have discussed logos and designs, posters, advertising, social media, competitions, mobilising communities and so on. In all this, Isadore has shown tremendous resolve to move outside of her comfort zone – speaking with journalists, sorting out the various issues that arose, committing to contracts and gaining the support of businesses. She has shown true leadership.

On Sunday night, the Article Thirty-Nine concert was held at The Factory Theatre in Enmore. Over 250 people attended and over $6000 was raised for the Jesuit Refugee Service (the agency running the rehabilitation program). There are some great photos of the event on Isadore’s blog – and Moshcam will soon have streaming video available on the web (Moshcam generously supported the concert by filming it for free).

It just goes to show what CAN be achieved by a strong purpose and a supportive and interested community. And if you would like to contribute to the Article Thirty-Nine cause, leave me a comment.

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Comments

  1. This is fantastic. Well done. As a person who grew up in Zimbabwe, now living in the UK this has touched me. Zimbabwe is going through hell, for much the same reasons, control over resources and power.
    Africa is going through a transformation, but not quickly enough.
    Social media connects us all in the first world for our amusement (OK and business). Imagine the power of social media connecting people in rural Africa, spreading information and critical updates.
    Kenya did a great job with this through using mobile networks and the Internet.
    I long for the day when these conflicts are brought under control. Until then people like Isadore continue to bring awareness and to raise money for the causes.

  2. Wow what an inspiring person!! The best of luck to her..

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