If you are reading this blog, then chances are that you have come across the work of ethos3. They are known for building compelling, story-based presentations for folks like Guy Kawasaki and AMP. You can see, and vote for, some of their latest presentations in the Slideshare “World’s Best Presentation” competition (see below).

Earlier this week I was interviewed by Lori Williams from Ethos3. We looked deeply into the world of storytelling, presentations and the connection between the P-L-A-Y framework for brand engagement and its applicability in presentation storytelling. Hope you like it!