Don’t Tweet at Me in that Tone of Voice

Setting tone of voice in social media is a challenge. How do you balance the assertiveness and … [Read More...]


Marketing Skills of the Future, Now

I have dozens of conversations with marketers every week. And in almost every conversation, the … [Read More...]


Beyond Innovation Bingo: Doing Business with Government in the Digital Age

We have been living in the 21st Century for almost 15 years, and at last it seems, that governments … [Read More...]